Local Citations Guide: What They Are and Why They Matter

A local citation is a mention of your business name, address and phone number on another website, such as a directory.

Why they help

Consistent citations support trust in your business details and help search engines confirm that you are real and local.

Start with major platforms and add directories relevant to your country and industry.

Use the exact same name, address and phone format each time, and correct old or duplicate listings.

Do not list on every directory you find. Pick trusted, relevant ones and keep them accurate.

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