NAP Consistency: Why Your Name, Address and Phone Must Match

NAP stands for name, address and phone number. Matching details help search engines trust your business.

Where to check

Review your website, Google Business Profile, social pages and directories for differences in spelling, abbreviations or numbers.

Choose one official format, update every listing, and remove duplicates.

Do not leave old addresses on listings after you move.

Need help? See our Local SEO or contact AQRankers for a free consultation.

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