What affects the timeline
Competition, the age and quality of your site, your content and how much work is done each month all play a part.
What to expect early
The first weeks often go to fixes and planning. Rankings and traffic usually build gradually after that.
How to track progress
Watch impressions, clicks, rankings and leads in Google Search Console and analytics rather than one number.
A Common Mistake to Avoid
Do not judge results after two weeks. Give changes time to be crawled and measured, and compare across months.
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